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Creative Services for Be Bushfire Ready and Australian Fire Danger Rating Campaigns
The SACFS seeks to engage a sole supplier for the provision of creative services for:
- the annual Bushfire Ready Campaign, and
- the annual Australian Fire Danger Rating System Campaign.
The campaigns form part of the Fire Danger Season communication’s campaign which seeks to:
- Enhance public awareness of bushfire safety and prevention initiatives
- Educate South Australian communities on the new Australian Fire Danger Rating System
- Meet the State Government objective of achieving community safety through the delivery of key preparedness and safety messaging.
The Supplier will be required to assist with the development of the campaign concept and behavioural change strategy, and associated creatives outlined in Part B of this ITS.
The SACFS proposes a three (3) year contract term consisting of:
• Initial Term: 12 months
• Extension Options: 12 months + 12 months
Creative Services for the Australian Fire Danger Rating System campaign is required for the initial 12-month term only.
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